Our blog showcases recent campaigns across strategy, social media, digital and graphic design
work, along with providing some handy social media tips along the way!

19 May 2010

Belcar Group Logo Development

Red Crayon's graphic design team has developed the brand logo for the Belcar Group. Being a premium brand, the logo needed to emulate the quality and style that is synonymous with European cars, such as Ferrari, Maserati, Alfa Romeo and Fiat.

When designing the logo, understanding its application is important, ensuring that the end product can be reproduced in press ads, stationery - such as letterheads, business cards and envelopes, on branded merchandise, and then also online, for email communications and the website.

About the client:

Belcar Group is the umbrella brand overarching six car dealerships in Adelaide – Prestige Formula, Prestige Walkerville, Isuzu Ute Walkerville, Black Forrest 4 x 4, Black Forrest Isuzu Ute and City Saanyong.

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