Our blog showcases recent campaigns across strategy, social media, digital and graphic design
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13 August 2010

Travisty Website

Photography is one of Red Crayon's areas of expertise, and one we love being involved with as it means we can shoot imagery with its purpose in mind. Whether we need a shot for a website or a billboard, we can tailor the shoot to meet our clients' objectives.

Last week, Red Crayon and our photographic team shot the Travisty Summer 2010 collection. This was an exciting shoot as Billy Slater, of the Melbourne Storm, was the star of the show. Billy is a Travisty ambassador and we got some fantastic shots in the Travisty summer range of shirts, tees and shorts. Once the Red Crayon designers have finished post producing the images, they will be used across various pieces of marketing and advertising collateral, including banners, print advertisements, in-store signage, PR materials, look books and in the design of the new Travisty website.

About the client

Travisty is a Melbourne based lifestyle fashion brand established in 2004. With a focus on classic printed tees, the brand has a strong following with elite sportsman around Australia.

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