Our blog showcases recent campaigns across strategy, social media, digital and graphic design
work, along with providing some handy social media tips along the way!

07 April 2011

Zagame Automotive – Loyalty Event Invitations

Red Crayon has been working with long-time client Zagame Automotive on various promotional pieces. This included the development of EDM invites and DL card invites to be distributed at a Ferrari and Maserati Loyalty Event at the Melbourne Museum. This event was a cocktail party and therefore the invites needed to reflect the occasion.

The EDM involved concept development, where our creative team came up with designs that were consistent to the look and feel of previous promotional materials, while also linking into the theme of the event. These EDMs were then built and coded by our web team to ensure the best presentation ease of send.

In addition to this, a printed DL card invite was designed that also had a similar look and feel to previous invitations that had a corporate design but also reflected the occasion (reword as you have used this expression in the 1st para)

About the Client

Red Crayon has worked with Zagame Automotive for approximately 5 years. Zagame Automotive is a family-owned company and is the official dealer for both Ferrari and Maserati in Victoria, in addition to having several other prestigious international automotive brands within their portfolio.

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