Facebook Changes
Original article on Social Media Examiner
Facebook has been busy with some additions to the site:
- A new profile layout, called Timeline, showcases your life and interaction on Facebook through a timeline. This will be rolled out to users over the coming weeks
- Facebook Apps improvements mean that we have the ability to create even more social apps allowing more interaction between friends and followers
- You now have the ability to create a group of your friends where you will be able to see their posts and be able to post comments which only they can see
- The news feed now allows you to hide feeds you no longer care about or don’t wish to see
- The Ticker will allow a constant stream of your friends updates and allow you to comment in real time
- The addition of Friends Activity will now let you see what your friends are posting on business pages they like
- You no longer need to Like a page to be able to post a comment
How it can help you: Facebook is now the 2nd most used website in the world with over 800 million active users. A Facebook business page allows people to become fans and post comments about your products or service. This allows for continuous feedback from consumers and gives you the ability to keep them up to date with the most recent news and events.
This means that your customers (and potential customers) are constantly seeking ways to interact with brands online, and are open to participating and engaging in a public forum. Due to this, Facebook is the ideal platform to engage and connect with your target audience. So if you’re not involved, it’s now time to start!
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