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Brief:
To create a range of linguistically and culturally appropriate collateral promoting a wide range of Mission Australia programs to markedly different audiences.
Red Crayon was also briefed to re-brand the Mission Australia Early Learning Services business to promote their natural learning environment, child-centric centres and drive enrolments.
Result:
Red Crayon approaches each new Mission Australia project with fresh eyes and inspiring creative that fits the client demographic and delivers key messages in an engaging way.
Following a positioning workshop, an exciting new brand for Mission Australia Early Learning Services was developed demonstrating new growth, nature and creativity. This new brand was then rolled out across a wide range of collateral including: external and internal site signage, press ads, postcards, staff handbooks, uniforms, USB sticks and website creative.









