Estia Health Brand Custodian

BRAND CUSTODIAN

ESTIA HEALTH

Brief
Estia Health is one of the largest aged care providers in Australia with over 70 homes across Victoria, South Australia, New South Wales and Queensland.

Following a brand refresh and a logo update, Red Crayon has worked closely with Estia Health over the past two years to update all of their existing collateral, including stationery and digital assets.

Red Crayon had also created a myriad of new materials for Estia Health, including their 2015/16 and 2016/17 Annual Reports, Guide to Aged Care booklets, Network brochures and Individual home trifolds to name a few.

Solution
Red Crayon’s long-term relationship and understanding of the brand style ensured that a common theme and consistent design elements are carried through to all aspects of the collateral created.

Result
A considered, visually-engaging  and brand centric set of collateral that represents the Estia Health brand.

Services
Brand Strategy, Branding, Collateral Design & Copywriting.